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Content Strategy Day 1&2 with Nielsen Norman Group in London 2015

If you look through my blog carefully, you will see that most of the posts are about SEO, link building and content marketing. The last one is the most significant for me, following the rule “content is king”, and also because thanks to it I have what to work on. This time I went on the training that had been on my mind for a long time but I used to put it off – later on I will explain why. It is not about CM as in the SEOs understanding but in a more scientific way, starting from the basics, so it is the look at its fundamentals, tasks and the target groups. Read more